About Us

Kathryn Goetzke, MBA

Chief Mood Officer, The Mood Factory


Kathryn Goetzke is a social entrepreneur, strategic consultant, and global mental health advocate with personally lived experience. As Chief Mood Officer at The Mood Factory, her goal is to ‘Improve Moods’ by teaching consumers how to get in the present moment through engaging the senses. Her first brand, Mood-lites, sold over 9 million products at retail and launched the first ever national cause marketing program for mental health, raising over 1 million dollars for global advocacy. Kathryn is currently launching a Mood-scent line and 21 Day courses, taking moods mainstream through evidence informed approaches to health and wellbeing.

Kathryn has over 25 years of business, strategy, branding, research, and new products experience with small, medium, and Fortune 100 companies. Her nonprofit, iFred, created “Hopeful Minds”, an award-winning program aimed at teaching how to create, maintain, and sustain Hope. She has presented at the United Nations, World Bank and World Health Organization and serves on advisory boards for the Global Mental Health Movement, Y Mental Health, Women’s Brain Project and FundaMentalSDG. She writes for Thrive Global and PsychCentral, and has been featured on radio, television, and print around the world. Kathryn has an MBA in International Marketing Management, a BA in Psychology, is a proud auntie and grateful daughter, and currently lives in Reno, NV with her dog Yoda.